Volume 21, Issue 3

Special Issue on "Social Embeddedness and Online Consumer Behavior" and General Research

Editorial 21/3
Hubert Österle and Karen Heyden

Social embeddedness and online consumer behavior
Thomas Hess, Karl R. Lang and Sean Xin Xu

Business engagement on Twitter: a path analysis
Mimi Zhang, Bernard J. Jansen and Abdur Chowdhury

Social motivations to pay for services: lessons from virtual communities
Dale Ganley

The social embeddedness of decision making: opportunities and challenges
Carsten Takac, Oliver Hinz and Martin Spann

Understanding auction fever: a framework for emotional bidding
Marc T. P. Adam, Jan Krämer, Caroline Jähnig, Stefan Seifert and Christof Weinhardt

Book Review of “Business Network Transformation” by Jeffrey Word (ed.)
Christoph Riedl

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All abstracts and papers are available on this website.